Recruiting & Hiring Blog for HR Professionals

Social Recruiting 101: Utilizing LinkedIn to Find Passive Job Candidates

Passive Job Candidates

As the economy continues to grow, unemployment is shrinking and the available talent pool is becoming more competitive. The result? Passive job seekers (i.e. someone who has a job, but would be open to new opportunities) are in high demand in the recruiting world. Passive candidates are generally perceived to be a higher quality hire, because they often possess job specific skills and proven industry experience that could be a major asset for your team.

However, without the corporate budget to hire an expensive headhunter, how can you target passive job candidates and build a high quality talent pipeline for your business?

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Topics: Social Recruiting Best Practices, Social Media Recruiting, Social Recruiting

5 Ways to Increase Your Social Recruiting Reach on Twitter

Social_Recruiting_Twitter_Blog

Earlier this month, Hyrell’s Director of Marketing posted a great article about Growth Hacking your Hiring Process. For those of you who don’t know, “Growth Hacking” is a popular marketing approach which focuses on finding low-cost and innovative alternatives to traditional techniques.

As a small business owner, we know that you are a big fan of finding low-cost and innovative alternatives to help run your business. Plus, you know that any small advantage can lead to major results if you are able to utilize it properly. So start thinking like a marketer and “growth hack” your approach to social recruiting on Twitter.

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Topics: Social Media Recruiting Best Practices, Social Recruiting, Attract More Applicants

5 Things Not to Do When Recruiting with Social Media

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The EEOC hearings on social media in the workplace have had our attention for weeks. The testimonies have helped us analyze the true meaning of "social media" as it pertains to HR and share key takeaways on social media recruiting.

But if there's anything else you should take away from the recent hearings, it's what not to do when recruiting with social media. Social media does give recruiters and hiring managers new ways to expand their applicant pool, but there are several reasons to take caution:

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Topics: Social Media Recruiting, Social Media Recruiting Best Practices, Social Recruiting, EEOC Hearings

Social Media Recruiting, HR and the EEOC: What You Need to Know

social_media_in_workplace

The recent EEOC hearings on social media in the workplace have the HR industry buzzing. Over the next few weeks, we’ll be sharing our analysis of the testimonies from these hearings and things you should take into consideration for social media recruiting. You can read the first post in this series here.

The EEOC knows social media is impacting the workplace. But does anyone know what “social media” really means and the rules surrounding how to and (how not to) do it?

In an attempt to shed some light on this rapidly changing area of HR, the EEOC held a public meeting on this matter in March 2014. Several expert panelists shared their thoughts, and you can find a link to the full information here.

Below are some of the key takeaways and social media issues every company should consider.

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Topics: Social Media Recruiting, Social Media Recruiting Best Practices, Social Recruiting, EEOC Hearings

Do You Know What Social Media Really Is for HR? Probably Not …

social_networking_people_group

The recent EEOC hearings on social media in the workplace have the HR industry buzzing. Over the next few weeks, we’ll be sharing our analysis of the testimonies from these hearings and things you should take into consideration for social media recruiting.

Do you know what social media is? Most people think they do. As we already know, social media is only becoming a larger focus for HR and recruiting. But if the recent hearings held by the EEOC are any indication, there is nothing close to a clear definition of what “social media” actually means.

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Topics: Social Media Recruiting, Social Media Recruiting Best Practices, Social Recruiting, EEOC Hearings

Hiring 101: Social Media Recruiting Dos and Don’ts

hyrell_blogimage_socialrecruiting“Social Media Recruiting” is a hot topic in HR today. Every management software company and professional social media network claims that it can expand the reach of your job postings and attract more applicants. But recruiting revolutions don’t happen overnight. Social media can be a powerful tool to amplify your online voice, but only if this new tool is used in a smart and effective way. So check out these simple “Dos and Don’ts” of social media recruiting, to expand your reach and your applicant pool in the right way:

The Dos

  • Leverage Your Existing Communities. Social media is designed to share information that users find relevant and useful. According to a recent CareerArc Group survey, 72% of companies use social media to advertise their jobs. Whether you are trying to share jobs on Facebook,Twitter, or LinkedIn, if you have a thriving online community of users who are committed to your brand, social media can be the perfect outlet to find new applicants who already have a personal interest in your company.
  • Target Specific Individuals. Social media allows you to search for passive job seekers that may not even be on the market. These sites allow you to view assimilations of a candidate’s work history and relevant skills and experience. Additionally, through the rise of geo-location, social media sites now allow you to share messages with users in targeted geographical areas – so you can reach out to job seekers, with the right skills, in your neighborhood.
  • Use New Communication Platforms. Once you’ve identified a quality candidate you can encourage them to apply via social media messages. Whether it’s a private message via Facebook or an InMail via LinkedIn, companies can use social communication tools to reach out and provide initial contact with potential employees.
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Topics: Social Recruiting Best Practices, Social Media Recruiting, Social Recruiting

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